China’s Live Shopping Market Breaks $1.1 Trillion: The Livestream Is the New Storefront

Cina, il live shopping sfonda quota 1.100 miliardi di dollari - la diretta è diventata il negozio

One number alone tells the story of how shopping has changed in China: 8.16 trillion yuan, roughly $1.1 trillion. That’s the estimate several international analysts — including the report cited by Forbes Technology Council — use to size China’s live commerce market by the end of 2026. A figure that would have sounded like science … Read more