
OB VAN is the solution that delivers a complete TV studio — direction, interactivity, multi-format distribution, live broadcast, and post-production — in a single, self-contained solution.
Operational in just a few hours, with zero changes to the location: it connects independently to broadcast and distribute both live and recorded material.

It enables a high level of interactivity, with click-to-buy integrated on the e-commerce side, effectively turning the studio into a global sales showcase. See the Live Commerce numbers.
Live Commerce becomes a simple, natural experience, accessible from any device and from anywhere.

What you’ll find in the reserved area
- How OB VAN works, step by step
- The van’s internal structure
- How to request dedicated commercial terms
Register to discover how OB VAN works and its internal structure.